Leslye Young Fashion Design & Consulting

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The pricing math that holds in both channels.

DTC and wholesale need different math, set at the same time, on the same product. This cheat sheet shows you both, and the targets that keep your brand viable in either channel.

  • 60–70% DTC margin target
  • 30–50% wholesale margin target
  • MSRP, wholesale, and keystone pricing explained
  • Common pricing mistakes to avoid

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What clients say

“Leslye contacted me to make some patterns for her client's line and we've stayed connected for all sorts of reasons since! She is an absolute delight to work with as she knows exactly why she is looking for but also relies on the expertise provided by her connections. It's a true team work atmosphere which is so commonly missing in the fashion industry. I was able to complete the work in a reasonable timeline for her needs and all of our transactions were seamless and smooth (puns INTENDED!)”

Diane · Pattern Maker

“Working with Leslye is valuable because she has a wealth of experience as a brand owner and technical designer! She is calm, cool and collected, which makes unexpected mishaps smooth to navigate with her help. Leslye is thoughtful, kind and cares about you and your project. She is a very clear communicator as well!”

Caroline · Sample Maker

“Highly recommend Leslye! She listened to exactly what I wanted for my website and exceeded my expectations. It was an absolute pleasure working with her! Will recommend her services to all my small business owner friends.”

Mary Ellen · Brand Owner

“Leslye was great to work with! I appreciated her straight forward communication. She has great knowledge of technical design!”

Gabby · Brand Founder

“I came to Leslye after some real heartache with a previous consultant. She reached out to me on LinkedIn, we connected instantly, and I hired her after one call. That should tell you something.

She's authentic, always thinking outside the box, and pushes me to do the same without ever taking the wheel away from me. She gives me the courage to speak up and follow my intuition, and with zero background in fashion/design, I need that.

If you're on the fence: book a call. She knows her stuff and she gets stuff done. If it's a good fit for both of you, you better be ready to get to work!”

Heather · Brand Founder